Why Small Businesses Need Online Lead Management Tools

by Cazbah Staff | Nov 5, 2018 | Business Strategy, Digital Marketing, Internet Marketing, Marketing, Sales, Small Business, Website, Website Analytics

74% of small businesses do NOT use e-commerce to transact business on their website! But, many of them also don’t use an online lead management tool either, and that’s where the problem occurs.  It’s great when we get a customer who has an ecommerce...

How to Use the New Google Analytics Audience Report

by Matt Smith | Sep 26, 2018 | Analytics, Business Strategy, Digital Marketing, Google Analytics, Internet Marketing, Marketing, Website Analytics

  The key to maintaining a successful and growing business is to understand and then connect with your target audience. But once you develop buyer personas, send out surveys, and have face to face meetings, how do you specifically interact with specific groups of...

4 Free Plug-ins for WordPress You Need for Your Website

by Cazbah Staff | Sep 19, 2018 | Analytics, Digital Marketing, Google Analytics, Internet Marketing, Website, Website Analytics, Website Design, Website Development

  According to codeinwp.com, WordPress is currently the most popular CMS in the world. And, WordPress offers 50,000+ downloadable plug-ins that can be added to web pages with more being added every day. Clearly this is a popular system with a strong following. We...

Your Traffic is Declining for These 3 Reasons…

by Cazbah Staff | Aug 1, 2018 | Business Strategy, Customer Relations, Digital Marketing, Internet Marketing, Marketing, Small Business, Website Design, Website Development

  Maintaining steady web traffic is an uphill battle. It seems every time you’ve got the formula figured out, a Google update occurs that throws your process to get website traffic for a loop. But, attracting web traffic doesn’t have to be a losing battle!...

5 Tips on Content Generation for Small Business Websites

by Charles (Chaz) Broersma | Jul 30, 2018 | Business Strategy, Content, Content Marketing, Digital Marketing, Internet Marketing

  It can’t be said enough … comprehensive, original content is necessary for the success of a website. Without it, you will not be able to attract search engines or customers.   Long gone are the days when adding 30 key terms to the Meta tags was...