Website Development And SEO – Are You Doing Both?

by Dawn M. Smith | Nov 13, 2017 | Content, Internet Marketing, Marketing, Search Engine Optimization, SEO, Website, Website Analytics, Website Design, Website Development

  The competitive nature of business demands that companies take aggressive steps to ensure their website development is done correctly and is designed to be SEO friendly.   Today, the majority of people online search for products and services prior to...

8 Easy Tips to Increase Your Landing Page Conversion Rate

by Olivia Casella | Nov 10, 2017 | Internet Marketing, Landing Page, Marketing, SEO, Small Business, Website, Website Design

  Are you struggling to maintain or increase your landing page conversion rate? For small businesses, this is an extremely important metric to maintain. If you’re thinking about creating a new landing page for your website to promote a new service or product, or...

The 4 Most Common Internet Marketing Excuses

by Charles (Chaz) Broersma | Apr 13, 2016 | Blog, Business Strategy, Internet Marketing, Local SEO, Marketing, SBA - Small Business Administration, SEO, Small Business, Video Marketing, Website Development

  Excuse: /ik’ skyooz/ – verb   If the title of this post caught your eye, perhaps you’ve made Internet Marketing excuses, or you’ve heard excuses from your colleagues in business, about why you or they aren’t taking full advantage of the...

Who Needs a Unique Value Proposition – UVP? Short Answer: YOU DO!

by Charles (Chaz) Broersma | Apr 5, 2016 | Blog, Business Strategy, Internet Marketing, Sales, Small Business, Social Media, Technology, Website Development

  The Importance of Your Differences Cannot be Overstated!   As the title of this post suggests, You Need a Unique Value Proposition – UVP! If you want to do more business, more successfully on the Internet, then you definitely need a Unique Value...

How to Optimize Your PDF Documents for SEO

by Dawn M. Smith | Mar 31, 2015 | Content, Content Marketing, Digital Marketing, Internet Marketing, SEO, Website

  PDF documents are often a neglected form of content based on the misconception that they’re not SEO friendly. Luckily, this couldn’t be further from the truth!   Over the years, search engines have come a long way and actually do pretty well when it...