Customer Research and Your Customer Composite Index

by Charles (Chaz) Broersma | Jul 16, 2018 | Buyer Personas, Customer Relations, Marketing, Sales, Small Business

  If you are going to succeed on the web, be it as a manufacturer, retailer, dealer / distributor, consultant, or whatever, it is essential that you specifically identify who your prospective customers are. This is the foundation of a successful target marketing,...

The Cazbah Post-Launch Process

by jpitler | Dec 8, 2023

The Cazbah Post-Launch Process Roles & Responsibilities Internet Marketing Consultant (IMC) – Main Contact Point Monthly meetings Provides website support or training Provides guidance on strategy and SEO Google Ads management Email marketing support Social...

Dealers and Distributors

by Charles (Chaz) Broersma | Oct 23, 2015

Dealers and Distributors Manufacturing Videos | Retail and Service Videos Automation Aides “We are getting 75 to 100 contacts via phone and email per week now. Our quote requests as a result have increased 4 or 5 fold. Even more gratifying is the fact that we are...

How to Make a Tweet Go Viral: Tweet Like the President

by Cazbah Staff | Jul 25, 2018 | Branding, Business Strategy, Digital Marketing, Social Media, Twitter

  Regardless of where you fall on the political spectrum, no one can deny that President Trump is effective when it comes to getting noticed on social media, and especially on Twitter. His tweets get retweeted, responded to, and shared across the nation almost...

Drip Marketing – The Basics, Benefits, and Best Practices

by Charles (Chaz) Broersma | Dec 9, 2014 | Internet Marketing

Drip marketing is an internet marketing technique where businesses consistently “drip” targeted information to their prospects and current customers. It helps to keep business relationships fresh and ensures that the customer and business are motivated to...