by Dawn M. Smith | Aug 8, 2018 | Blog, Blogging, Business Strategy, Content, Content Marketing, Digital Marketing, Facebook, Internet Marketing, Marketing, Small Business, Social Media
There is disagreement over how often to post on social media and business websites. Some say, the more you post, the better chance they’ll find you. Other’s stick to the saying “less is more”. However, one belief every good marketer has...
by Cazbah Staff | Feb 6, 2019 | Business Strategy, Customer Relations, Internet Marketing, Marketing, Small Business
Many years ago, I was a public policy major at Syracuse University. One of the most important disciplines in that major was conducting scientific surveys on public opinion. Giving surveys was not a glamorous or very enjoyable part of my studies. It was,...
by Olivia Casella | Apr 9, 2018 | Business Strategy, Content, Digital Marketing, Internet Marketing, Landing Page, Marketing, SEO
The point of having an internet presence is to help and educate searchers on your business, your topic, or your industry. But, before your content can reach out to a viewer, they need to be able to find your content page. That’s where on page SEO factors come...
by Olivia Casella | Dec 15, 2017 | CEO, Niche Marketing, Small Business
Finding your niche as CEO can be difficult. You built your company from the ground up having to do everything yourself and learning on your feet. Now that your business is more stable and has some time in, you find yourself wondering around with a false sense...
by Olivia Casella | Oct 22, 2018 | Business Strategy, Internet Marketing, Marketing, Marketing Data
The new year is upon us! Do you have a marketing plan outline for your small business? If not, now is the time to start thinking about your goals and plans for the upcoming year. It is easy to get off track without a plan. Especially for small business...