by Charles (Chaz) Broersma | Nov 13, 2015
Rocky’s Cigars: Cigar Retailer Focus: Mike Glynn bought Rocky’s Newsstand and Smoke Shop in 1986 and built the business into the largest lottery and cigar establishment in upstate New York. During the cigar boom of the 1990s, Mike was able to position his business,...
by Charles (Chaz) Broersma | Feb 18, 2011 | Business Strategy, Digital Marketing, Internet Marketing, Social Media
More and more as I speak to clients about marketing and social media, they ask where they can access social media resources that will help them understand this medium better. I find myself sending links, blog posts, and videos from the same major social media...
by Olivia Casella | Mar 19, 2018 | Digital Marketing, eCommerce, Instagram, Internet Marketing, Marketing, Social Ads, Social Media
You may be wondering if an Instagram Business Page is a good platform for you to use. While it may be more beneficial in some industries like retail, than others like manufacturing, everyone can find some benefit in using it as a marketing tool. While...
by Olivia Casella | Apr 8, 2019 | Branding, Business Strategy, Digital Marketing, Internet Marketing, Marketing, Small Business, Website
Today I want to talk about how you can start taking steps towards building your business brand identity to last. Small businesses are up against a lot of competition from both big and other small to medium sized businesses to attract and retain customers, grow...
by Cazbah Staff | Sep 10, 2018 | Content, Content Marketing, Digital Marketing, Internet Marketing, Search Engine Optimization, SEO
Over the years, SEO has changed and evolved dramatically. We’ve seen SEO ranking techniques dominate and fade away, while other come to take center stage. Gurus, marketing leaders, and top internet brands have all published article upon article on the best SEO...