by Olivia Casella | May 21, 2018 | Branding, Digital Marketing, Internet Marketing, Local SEO, Marketing, SEO, Small Business
Do you know how your small business information appears in a local search result? Most of the new customers we get at Cazbah have no idea how they appear, or why it is even important. Local search optimization is one of the easiest ways to gain repeat customers...
by Melania Velasquez | Dec 4, 2019 | Business Strategy, Content Marketing, Internet Marketing, Marketing, SERP, Small Business
Have you ever seen an “answer box” when searching on Google? Chances are you probably have. They’re usually at the top of a search page and they provide a direct answer to the query you typed in. Answer boxes have become prime real estate in that battle...
by Olivia Casella | Mar 4, 2019 | Content, Digital Marketing, Internet Marketing, Small Business, Website
With the ability to have a huge impact on potential customers, case studies are a fantastic sales tool. Client case studies allow you to easily show off some of your best accomplishments to help you attract more of your ideal customers! The hardest part...
by Dawn M. Smith | May 8, 2017 | Customer Relations, Inbound Marketing, Sales, SBA - Small Business Administration
A large number of small businesses fall short when it comes to tracking inbound leads, especially capturing information from incoming calls. This level of information is far more important than most small business owners realize. Whether calls originate...