by Charles (Chaz) Broersma | Feb 2, 2018 | Business Strategy, Customer Relations, Digital Marketing, Inbound Marketing, Marketing, Sales, Technology
As much as technology connects people, it also separates them. Advances like Facebook, Skype, Google Hangouts, and other online meeting tools are great ways to bring people together who are geographically separated, but at what point do we start using these...
by Cazbah Staff | Nov 14, 2018 | Digital Marketing, Home Page, Internet Marketing, Marketing, Small Business, Website, Website Design, Website Development
An effective and fully-functional website is perhaps the best selling resource your small business will ever have. You’re website is how your target audience will find you and initially connect with your business, products, and services, so you want to make a...
by Charles (Chaz) Broersma | Nov 14, 2017 | Business Strategy, Customer Relations, Facebook, Internet Marketing, LinkedIn, Sales, Small Business, Social Media
Learning how to sell using social media takes finesse. Selling and social media go hand-in-hand – if handled correctly. Social media is a great way to connect with your customers, and bring in new ones. But it can also backfire and drive people away from...
by Cazbah Staff | Mar 13, 2019 | Branding, Business Strategy, Content, Content Marketing, Digital Marketing, Internet Marketing, Manufacturing, Marketing, Small Business
Have you tried guest posting on another small business blog as a specialty manufacturer? Maintaining high organic traffic rates to your small business website can be tough, especially if you’re a niche, specialty manufacturer. You’ve most likely tried...
by Matt Smith | Jan 24, 2018 | Big Data, Buyer Personas, Content, Digital Marketing
Although data surrounds us everywhere we go, it’s often hard to comprehend the numbers. However, when we put it into a story, like an infographic, it’s much easier to understand. Infographics are one of the most effective storytelling tools...