by Cazbah Staff | Mar 29, 2024 | Business Strategy, Content, Content Marketing, Digital Marketing, Email Marketing, Facebook, Google Analytics
In today’s digital age, understanding The Power of Internet Marketing and How to Reach Your Ideal Customers isn’t just beneficial; it’s essential. With billions online daily, pinpointing and captivating your target audience can seem like...
by Charles (Chaz) Broersma | Nov 7, 2012 | Branding, Business Strategy, Customer Relations, Digital Marketing, Internet Marketing, Marketing, Small Business
It’s easy to hide behind a curtain and “let business be business.” However, focusing on being a more likable business can do a lot to enhance your reputation among your community members, customers, and employees. 1. Your About Us Section This is the one place on your...
by Dawn M. Smith | May 8, 2017 | Customer Relations, Inbound Marketing, Sales, SBA - Small Business Administration
A large number of small businesses fall short when it comes to tracking inbound leads, especially capturing information from incoming calls. This level of information is far more important than most small business owners realize. Whether calls originate...
by Olivia Casella | May 14, 2018 | Business Strategy, Content, Customer Relations, Employees, Marketing, Small Business
I have a degree in Anthropology and a certification in Applied Business Anthropology (or just “business anthropology”), and I work for an internet marketing small business. Contrary to popular belief, anthropologists aren’t confined to dark museum corners...
by Dawn M. Smith | Apr 18, 2016 | Branding, Customer Relations, eCommerce, Email Marketing, Email Open Rate, Inbound Marketing, Marketing, Sales, Small Business
A few months ago, I wrote a blog post explaining the benefits and best practices for email marketing campaigns. Of course, there’s a wide variety of email campaigns these best practices should be applied to. Now that we’re all on the same page,...