by Charles (Chaz) Broersma | Oct 23, 2015
Manufacturing Testimonials Dealers and Distributors Videos | Retail and Service Videos Sidco Filter “It amazes me to this day that someone will spend $20,000 for one of our products, having no experience with us before, based solely on the comfort level that they have...
by Olivia Casella | Mar 31, 2014 | Blog, Business Strategy, Buyer Personas, Content, Content Marketing, Digital Marketing, Internet Marketing, Marketing, Small Business, Website
Are your customers today just like your customers 10 years ago? Probably not. Because small business’ customers are continuously changing, small businesses must change marketing tactics as well. While keywords and SEO will always remain important, they...
by Olivia Casella | Sep 24, 2018 | Digital Marketing, Internet Marketing, Marketing, Mobile, Mobile Marketing, Mobile Search, SEO, SERP, Voice Search
Voice Search is rapidly becoming a major form of internet search. But how can you optimize your website and web pages to make sure you appear in a spoken result? Is SEO dying, is it time to move on? Well, yes and no. Let’s break it down. ...
by Charles (Chaz) Broersma | Nov 13, 2015
Gehm & Sons, LTD: Dry Ice Products Distributor Focus: There are some businesses that you just wouldn’t expect to find on the Internet. There are still others that you wouldn’t expect to be remarkably successful on the Internet. Certainly, one of those company...
by Charles (Chaz) Broersma | Jan 5, 2018 | Business Strategy, Reviews, SEO
There’s no doubt that consumers use product and service reviews to determine which purchases they are going to make. According to BrightLocal’s Local Consumer Review Survey, getting search traffic from Google reviews is incredibly vital to your...