by Cazbah Staff | Sep 23, 2019 | Content Marketing, Marketing, SEO, Small Business, Website
Quite often, I receive new clients who come to Cazbah right after working with another marketing company. In those situations, if they already have an existing website, I thoroughly review it to see what is and isn’t working. More often than not, I see...
by Matt Smith | Jun 12, 2019 | Branding, Digital Marketing, Internet Marketing, Marketing, Small Business, Website
Once in awhile, I have clients who ask about changing their website domain name and rebranding their small business. In most situations, I wouldn’t recommend changing the domain name of an established site, particularly if the majority of your traffic is...
by Dawn M. Smith | Mar 31, 2015 | Content, Content Marketing, Digital Marketing, Internet Marketing, SEO, Website
PDF documents are often a neglected form of content based on the misconception that they’re not SEO friendly. Luckily, this couldn’t be further from the truth! Over the years, search engines have come a long way and actually do pretty well when it...
by Dawn M. Smith | Jan 30, 2019 | Content, Digital Marketing, eCommerce, Internet Marketing, Search Engine Optimization, SEO, Uncategorized, Website, Website Design, Website Development
If you’re a small business retailer of any kind, chances are you’ve been overwhelmed at one point or another by how to best organize your product pages. Well designed site architecture and optimized product pages are an essential piece of website user experience. If...
by Cazbah Staff | Oct 30, 2019 | Business Strategy, Digital Marketing, Internet Marketing, Marketing, Sales, Small Business
Whatever product you sell or service you provide, you undoubtedly have a specific action (or a few) you want your web visitors and prospects to complete when they visit your website. It seems more and more like an uphill battle trying to get your...