• It is great to get specific key terms ranked on Google but how do you know if those terms are paying off?
• Are you advertising with Google or on a partner's Web site? How do you know if it is worth the money you are paying?
• Are you sending out e-mail campaigns on a regular basis? Which campaigns work better than others and why?

These are just some of the questions that will be asked and answered by your Cazbah account manager. How will they be able to answer those questions? They are trained (and qualified) to integrate and use Google Analytics to help you figure out who is using your Web site, how they got there and what they are looking at, among other statistics..